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The design agenda:

Cooper, Rachel

The design agenda: A guide to successful design management/ by Rachel Cooper and Mike Press - New York: John Wiley and Ltd. c1994. - vii, 293p.: 23cm.

Include index

contents --1. introduction --2. what is design --3. the value of design --4. corporation design strategies --5. design and the organization --6. design audits --7. design management setting the agenda.

0-471-94106-9

B.C. 658.5752