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Behavioral finance for private banking : From the art of advice to the science of advice /

Bachmann, Kremena

Behavioral finance for private banking : From the art of advice to the science of advice / by Kremena Bachmann - Second Edition - Canada: John Wiley & Sons, Inc.: c2018 - vii, 244p.: 23.5cm - c2018

Includes appendix, references and index.

Chapter 1: Introduction --Chapter 2: Behavioral biases --Chapter 3: Cultural differences in investors' behavior --Chapter 4: Neurological foundations and biases' moderation --Chapter 5: Diagnostic test for investment personality --Chapter 6: Decision theory --Chapter 7: Product design --Chapter 8: Dynamic asset allocation --Chapter 9: Life-cycle planning --Chapter 10: Risk profiling --Chapter 11: Structured wealth management process --Chapter 12: Fintech --Chapter 13: Cases studies.

9781119453703

BCir. 332.1 / B12b 2018