AMA handbook for customer satisfaction/ (Record no. 2358)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01268nam a22001937a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1226 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241210111829.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 161121b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UM Bansalan College LIC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | BRef. 658.812 |
| Item number | D952 1995 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 2284 |
| Personal name | Dutka, Alan |
| 245 ## - TITLE STATEMENT | |
| Title | AMA handbook for customer satisfaction/ |
| Statement of responsibility, etc. | by Alan Dutka |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Illinois, USA : |
| Name of publisher, distributor, etc. | NTC Business Books, |
| Date of publication, distribution, etc. | c1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 231p.: |
| Dimensions | 22.5 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes appendix, bibliography and index |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1. Customer satisfaction: the challenge --2. Planning customer satisfaction research --3. Who are the customers? --4. Qualitative and quantitative research --5. Determining critical performance attributes: the customer defines satisfaction --6. Mail or telephone survey? --7. Designing the questionnaire --8. Conducting the customer satisfaction survey --9. Analyzing results: qualitative research --10. Analyzing results: percentages and proportions --11. Analyzing results : statistical techniques --12. Integrating company information in the research process --13. Applying the results: how to improve satisfaction --14. Maintaining customer satisfaction: continuous improvement is not a luxury. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Bansalan Reference |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | UM Bansalan College LIC | 11/21/2016 | 1226 | BRef. 658.812 D952a 1995 | 1226 | 08/12/2020 | 11/21/2016 | Bansalan Reference |