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Brand conscious : (Record no. 4408)

MARC details
000 -LEADER
fixed length control field 00853nab a22002657a 4500
001 - CONTROL NUMBER
control field 555577
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190816155647.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field amr|p|r|||| 00| 0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170812b xxumr|p| |||| 00| 0 eng d
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 0115-3544
040 ## - CATALOGING SOURCE
Transcribing agency UM Bansalan College LIC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number BPer. 338.0405
Item number En8 2014
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 5860
Personal name Poblete, Johanna
245 ## - TITLE STATEMENT
Title Brand conscious :
Remainder of title Give your brand a personality-and stick to it /
Statement of responsibility, etc. by Johanna Poblete.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. --California, USA:
Name of publisher, distributor, etc. Summit Publishing Co. Inc.,
Date of publication, distribution, etc. October 2014.
300 ## - PHYSICAL DESCRIPTION
Extent Page 43
Dimensions 26.8 cm.
310 ## - CURRENT PUBLICATION FREQUENCY
Current publication frequency Monthly
362 ## - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION
Dates of publication and/or sequential designation Volume 14, Number 153 (October 2014)
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
9 (RLIN) 5771
Title Entrepreneur.
Number of part/section of a work Page 43
Volume/sequential designation Volume 14, Number 153 (October 2014)
International Standard Serial Number 0115-3544
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
9 (RLIN) 137
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
9 (RLIN) 12025
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Bansalan Periodicals
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Current library Date acquired Serial Enumeration / chronology Inventory number Total Checkouts Full call number Date last seen Price effective from Koha item type
    Dewey Decimal Classification     UM Bansalan College LIC 08/12/2017 Monthly 555577   BPer. 338.0405 En8 2014 08/12/2017 08/12/2017 Bansalan Periodicals