Students buying behavior of mobile phones in UM Bansalan college / (Record no. 4706)
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| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 7a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170814134731.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170814b xxu||||| m||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UM Bansalan College LIC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | BT/M792s/2015 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 6287 |
| Personal name | Morales, Glory Jean D. |
| 245 ## - TITLE STATEMENT | |
| Title | Students buying behavior of mobile phones in UM Bansalan college / |
| Statement of responsibility, etc. | by Glory Jean D. Morales, Liane S. Najera, Shenny L. Abi. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | -- Davao del Sur: |
| Name of publisher, distributor, etc. | UM Bansalan College, |
| Date of publication, distribution, etc. | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | i, 49p.: |
| Dimensions | 29cm. |
| 520 3# - SUMMARY, ETC. | |
| Summary, etc. | This study is conducted to determine the students buying behavior of mobile phones of the UM Bansalan College in terms of price, promotion, product features, brand, and product benefits. The researchers aimed to determine the significant difference in the students buying behavior of mobile phones when analyzed according to year level. This study is conducted using the Slovin's formula with a sample size of 224 students of the UM Bansalan College. The results of the study based on the data and findings determine that the students buying behavior in purchasing mobile phones is 3.41-4.20 which is High. The measure embodied is observed in majority of the cases. The significant difference in the students buying behavior of mobile phones when analyzed according to year level of the UM Bansalan College is tested below 0.05 level of significance. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 6290 |
| Personal name | Najera, Liane S. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 6291 |
| Personal name | Abi, Shenny L. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Bansalan Thesis |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | UM Bansalan College LIC | 08/14/2017 | 0083 | BT/M792s/2015 | 08/14/2017 | 08/14/2017 | Bansalan Thesis |