Entrepreneurial management - Acierto, Marife Agustin (Manila: Unlimited Library Services and Publishing, 2019)
Concept of entrepreneurship -- Economic development of entrepreneurship and its competencies -- Developing a business plan -- Identification of target market --Branding strategies -- Marketing mix in the development of marketing strategy -- Management requirements -- Analyzing financial statements and creating projections -- Business operations and implementation.
Keywords: New business enterprises -- Management; Entrepreneurship