Lagare, Rexcel, author <br/><br/>
International business management / 
by Rexcel Lagare 
 - Burlington, Ontario :  Toronto Academic Press,   c2024 
 - ix, 256 pages :  illustrations ;  25 centimeetrs 
 - c2024 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>1. International business: concept, definition, and characteristics. -- 2. Theories of international trade. -- 3. International business environment. -- 4. Entry strategies in international marketing. -- 5. Foreign direct investment. -- 6. Mncs in international business. -- 7. Marketing research in international business. 
<br/><br/><label>ISBN: </label>978-177469-728-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business - Management
<br/><br/><label>Dewey Class. No.: </label>BCir. 658  / Si381i