Matz, Sandra <br/><br/>
What psychological targeting can do and how to use it ethically / 
by Sandra Matz 
 - United States of America :  Harvard Business School Publishing Corporation,  c2023 
 - pages 124-133 ;  illustrations :  26 centimeters 
 -  Harvard Business Review  Volume 101, Number 2 (March - April 2023) .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>BPer. 650  / H261