TY - BOOK AU - Hackley, Chris, author TI - Qualitative research in marketing and management: Doing interpretative research projects SN - 978-1-03-255780-9 U1 - BCir. 001.4 PY - 2025/// CY - Abingdon, Oxon PB - Routledge KW - Research N1 - Includes bibliographical references and index; 1. Doing Qualitative Reseach Project.-- 2. Working in Theoretical Traditions of Interpretive Research ER -