Austria, Mary Chris, author

Strategic management / by Mary Chris Austria, Arjhel Valenton Domingo, and Jayson M. Noveda - Mandaluyong City : Books Atbp. Publishing Corp., c2024 - viii, 178 pages ; illustrations : 25 centimeters

Includes bibliographical references.

Contents: 1. The Nature of Strategic Management.-- 2. Strategy Formulation: Developing Business Mission.-- 3. Strategy Formulation: The External Assessment.-- 4. Strategy Formulation: The Internal Assessment.-- 5. Strategy Formulation Framework.-- 6. Strategy Implementation.-- 7. Strategy Evaluation.

978-621-409-219-2


Strategic planning
Management

BFil. 658.4012 / Au792s