TY  - BOOK
AU  - Myers, Michael D.
TI  - Qualitative research in business and management
SN  - 9781529667264
U1  - BCir. 658.0072  Fourth edition
PY  - 2025///
CY  - London
PB  - Sage Publications Ltd., 
KW  - Business -- Research
KW  - sears
KW  - Management -- Research
N1  - Includes glossary, references and indices.; Contents: Part I: Introduction--Chapter 1: How to Use This Book-- Chapter 2: Overview of Qualitative Research-- Part II: Fundamental Concepts of Research--Chapter 3: Research Design-- Chapter 4: Philosophical Perspectives-- Chapter 5: Ethics-- Part III: Qualitative Research Methods-- Chapter 6: Action Research-- Chapter 7: Case Study Research-- Chapter 8: Ethnographic Research-- Chapter 9: Grounded Theory-- Part IV: Data Collection Techniques-- Chapter 10: Interviews-- Chapter 11: Participant Observation and Fieldwork-- Chapter 12: Using Documents-- Part V: Analysing Qualitative Data-- Chapter 13: Analysing Qualitative Data: An Overview-- Chapter 14: Hermeneutics-- Chapter 15: Semiotics-- Chapter 16: Narrative Analysis-- Part VI: Writing Up and Publishing-- Chapter 17: Writing Up-- Chapter 18: Getting Published-- Part VII: Conclusion-- Chapter 19: Qualitative Research in Perspective
ER  -