TY  - BOOK
AU  - Corr, Philip, author
AU  - Plagnol, Anke
TI  - Behavioral economics : : The basics 
SN  - 978-0-367-76432-6
U1  - BCir. 330.019 
PY  - 2023///
CY  - Abingdon, Oxon
PB  - Routledge, 
KW  - Economics -- Psychological aspects
KW  - sears
KW  - Decision making
N1  - Includes glossary and index; Contents: 1. What is the Behavioral Economics and Why Is It Important?.-- 2. Behavioral Economics in Retrospect: How and Why It Started.-- 3. ECON: Homo Economicus.-- 4. HUMAN: Homo Psychologicus.-- 5. The Power of Social, Emotional, and Personality Factors.-- 6. Nudge: Whys, Ways, and Weasels.-- 7. Sell! Commercial and Political Persuasion
ER  -