Management communication/
by Arthur H. Bell and Dayle M. Smith
- x,537p.: 23.5cm.
Includes appendix and index
Chapter 1. -- Communication directions for a new century -- 2. Communication theory and architecture -- 3. Guidelines for management writing -- 4. Management writing style and collaborative writing -- 5. Form and style of business letters -- 6. Saying " yes" and "no" in letters -- 7. Persuasive letters -- 8. Memos and email messages - 9. Short and long report -- 10. Graphic Aids -- 11. Proposals and business Plans -- 12 The career search , resume, and interview --13.Listening -- 14. Gender communication -- 15. Oral presentations -- 16. Managing interviews , meetings, and telephone work -- 17. Crisis communication and media relation -- 18. Communication for Intercultural management -- 19. Ethics and law for management communication.