TY  - BOOK
AU  - Blankenship, A.B.
AU  - Breen , George Edward 
AU  - Dutka, Alan 
TI  - State of the art marketing research
SN  - 0-8442-3443-5
U1  - BCir. 658.8'3 
PY  - 1998///
CY  - --Chicago
PB  - NTC Business Books
N1  - Include appendix; Part one. Data collection and research systems  --Two. Building the research study  --Three. Applying marketing research to marketing problems
ER  -