TY - BOOK AU - Wright, Peter AU - Kroll, Mark J. AU - Parnell, John A. TI - Strategic management: Concepts and cases SN - 1-880394-23-5 U1 - BCir. 658.4012 4th Edition PY - 1998/// CY - --New Jersey PB - Prentice-Hall International, Inc. N1 - Includes index; Part I. The concepts and techniques of strategic management --II. Cases in strategic management ER -