Hunter, Victor L. <br/><br/>
Business to business marketing:  Creating a community of customers/ 
by  Victor L. Hunter 
 - Illinois:  NTC Business Books  c1997. 
 - xviii, 326p.:  22.5cm. 
<br/><br/> Include index 
<br/><br/>1. A New Marketing Vision  --2. The Economics of Community  --3. Determining External Service Values--4. Communicating With Your Costumer  --5. The Database As a Marketing Tool  --6. Creating The Costumers Community Center  --7. Retaining And Cultivating Existing Costumers  --8. Acquiring  New Customers  --9. Leadership And The New Customers Community. 
<br/><br/><label>ISBN: </label>0-8442-3230-0 
<br/><br/><label>Dewey Class. No.: </label>BCir. 658.48  / H916b 1997