Blessington, Mark

Sales reengineering from the outside : Engaging customers with a new approach to sales, marketing and service/ by Mark Blessington and Bill O'Connel. - New York: McGraw-Hill, c1995. - xiv, 256p. ill.; 22.3cm.

Include index

Chapter one. The power shift --Two. The new procurement --Three. Models of procurement --Four. Functions are failing --Five. Enter the engagement era --Six. Disconnects and potential --Seven. Engagement strategy --Eight. Measuring return and effectiveness --Nine. Developing early warning --Ten. The reengineering process --Eleven. Forming and leading teams --Twelve. Contracting with employees.

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