Presumed superior: Individualism and American business/
by John D. Aram
- New Jersey: Prentice Hall, c1993.
- xii, 210p.: 22.9cm.
Include index.
1. The idea of individuals in the american business environment --2. Self-interest and community interests: moving from autonomy to interdependence --3. Individualism and community in a multicultural society --4. Economic individualism and social individualism: The origins and consequences of polarized values --5. Alienation, apathy, and the role of self-interest in american democracy --6. Social and institutional factors in the development and use of technology --7. Personal reality and social development: implications for managers --8. The paradoxes and dilemmas of individualism: implications for american business.