Buying creative services/
by Bobbi Balderman.
- Illinois: NTC Business Books, c1995.
- vii, 238p. 22.7cm.
Includes glossary and index
Chapter 1. The name of the game --2. Getting started --3. Defining the project --4. Scheduling --5. Setting a budget --6. Selecting the right suppliers --7. Working with your creative resources --8. Creating an in-house department: pros and cons --9. Making the project go --10. Bringing ideas to life: the process of art production --11. Getting ready for the printer: pre- press production --12. Selecting and working with printers --13. Probing the printing processes --14. Handling video productions --15. Producing the video: from script to finished product --16. Putting it all together.