TY - BOOK AU - Cullen, John B. TI - Multinational management: A strategic approach SN - 0-538-89034-7 U1 - BCir. 658.049 PY - 1999/// CY - --Ohio PB - South-Western College Publishing N1 - Includes glossary and index; Contents -- Chapter 1. Multinational Management in a Changing World -- 2. Cultural and Multinational Management -- 3. International Negotiation and Cross-Cultural Communication -- 4. Basic Strategies for the Multinational Company: Content and Formulation -- 5. Multinational and Participation Strategies: Content and Formulation -- 6. Small Business as Multinational Companies: Overcoming Barriers and Finding Opportunities -- 7. Comparative Strategic Management: Understanding Competitors and Collaborators -- 8. Organizational Designs for Multinational Companies -- 9. Comparative Organizational Design: Understanding Competitors and Collaborators -- 10. International Strategic Alliances: Management and Design -- 11. International Human-Resources Management -- 12. National Differences In HRM: Knowing when and How to Adapt -- 13. Motivation in Multinational Companies -- 14. Leadership and Management Behavior in Multinational Companies -- 15. Managing Ethical and Social Responsibility in Multinational Companies ER -