Walking the high-tech high wire: The technical entrepreneur's guide to running a successful enterprise - Adamson, David (--New York: McGraw-Hill, Inc., 1994)
1. Competing in high technology --2.Uncovering the 10 technology traps --3. Overcoming undercapitalization --4.Finding the missing ingredients --5. Planning for survival, then growth --6. Averting financial figure --7. Understanding financial failure --8. Maintaining positive cash flow --9. Pinpointing the market --10. Marketing high technology --11. Training technological salespeople --12. Finding the right customers --13. Exporting from advantage --14. Managing the unmanageable --15. Cashing out.
Includes bibliography and index