Smart: Things to know about partnership - Mariotti, John (--United Kingdom: Capstone Publishing Limited, 2001)
contents: 1. strategy in the new economy ' no time to wait, no place to hide' --2. what is a partnership? definitions and fundamental types of partnerships --3. why build partnerships? an essential part of the value network --4. categories of partnerships and the reason for them --5. critical factors in any partnership trust is the must-but not the only one -- 6. partnerships that build competitive advantage how to start and sustain partnerships, and how they go wrong -- 7. partnership is collaboration the power of people working together to succeed --8. new directions, new opportunities, old problems what does the future hold, and how will partnerships help you succeed?.
Includes bibliography and index