TY  - SER
AU  - Pañares, Babe
TI  - A piece of you: In marketing, a little sampling goes a long way 
SN  - 0115-3544
U1  - BPer. 338.0405 
PY  - 2014///
CY  - --California, USA
PB  - Summit Publishing Co. Inc.
KW  - Marketing
KW  - Advertising
KW  - Sales management
ER  -