Medina, Roberto G. <br/><br/>
Entrepreneurship and small business management/ 
by Roberto G. Medina 
 - Third Edition 
 - Manila City:  REX Book Store,  c2014 
 - x,235p.  ill.;  25.3cm. 
 - c2014 
<br/><br/> Includes references and index 
<br/><br/>Chapter 1. A perspective on entrepreneurship  --2. The nature of small business  --3. The ethical and social responsibilities of the entrepreneur  --4. Entrepreneurial personality  --5. The search for a sound business idea  --6. Strategic planning for small business  --7. The business plan  --8. Forms of small business ownership  --9. Organizing, directing, and controlling the small business  --10. Marketing the small business  --11. Determining the right location  --12. Promoting the small business  --13. Managing small business finance  --14. Managing small business risk  --15. Magna carta for micro, small, and medium enterprises. 
<br/><br/><label>ISBN: </label>978-971-23-6726-7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Entrepreneurship
<br/><br/><label>Dewey Class. No.: </label>BFil.658.11  / M46e