Floyd J. Fowler, Jr.

Survey research methods/ by Floyd J. Fowler, Jr. - USA: Sage Publications, Inc., c1993 - ix-155p.:i 23cm

Includes References and Index.

Contents. --1. Introduction. --2. Sampling. --3. Nonresponse: Implementing a Sample Design. --4. Methods of Data Collection. --5. Designing Questions to be Good Measures. --6. Designing and Evaluating Survey Questions. --7. Survey Interviewing. --8. Preparing Survey Data for Analysis. --9. Ethical Issues In Survey Research. --10. Providing Information About Survey Methods. --11. Survey Error in Perspective.

0-8039-5048-9

BCir. 300.72 / F829s