TY  - BOOK
AU  - Smith, Diane
TI  - Principles of product management
SN  - 978-1-64726-196-2
U1  - BCir. 658.5 
PY  - 2022///
CY  - New York
PB  - Clanrye International
KW  - Product management
KW  - Marketing -- Management
N1  - Includes bibliographical references and index; Chapter 1. Product Management: An Introduction,-- Chapter 2. Strategic Product Management,-- Chapter 3. Product Development and Marketing,-- Chapter 4. Industrial Design: An Overview,-- Chapter 5. Computer Automation in Design,-- Chapter 6. Packaging and Labeling
ER  -