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020 _a978 0 07 248581 3
040 _cUM Bansalan College LIC
082 _aB.C. 658.04
_bIn821l
100 _92962
_aBeamish, Paul W.
245 _aInternational management:
_bText and cases/
_cby Paul W. Beamish, Allen J. Morrison, Andrew C. Inkpen and Philip M. Rosenzweig
250 _a--Fifth edition.
260 _a--New York:
_bMcGraw-Hill
_cc2003.
300 _axii, 738p.:
_c23.5cm.
500 _aIncludes index
505 _achapter 1. the internationalization process --2. the global business environment --3. the world of international trade --4. managing export operations --5. global sourcing strategy: RD manufacturing, and marketing interfaces --6. licensing --7. the design and management of international joint ventures --8. international strategy formulation --9. the impact of globalization in the organization of activities --10.the evolving multinational --11. the global manager --12. strengthening international government relations --13. global leadership --14. ethical challenges of international management --15. managing the new global workforce --16. the global branding of stella artois --17. sesame workshop and international growth --18. where have you been? an exercise to assess your exposure to the rest of the world's peoples --19. MTN: investing in Africa --20. the Chinese fireworks industry --21. swatch and the global watch industry --22. Selkirk group in Asia --23. looks.com --24. intel's site selection decision in Latin America --25. Cameron auto parts --26. time warner Inc. and the ORC patents --27. general motors and AvtoVAZ of Russia --28. Nora safari: a proposed joint venture in Malaysia --29. euro-air --30. Samsung china : the introduction of color --31.dubai aluminum --32. quest food Asia pacific and the CRM initiative --33. blue ridge Spain -- 34. meridian magnesium: international technology transfer --35.honeywill Inc. an global research development --36. whirlpool corporation's global strategy --37. Bristol compressor's, Asia- pacific --38. Larson in Nigeria --39. HCM beverage company --40. Enron and the dahl power company --41. crisis at Renault: the vilvoorde plant closing --42. GLOBAL enterprise, Inc. --43. Steve parker and the SA-Tech venture --44. Sicom GmBh and CD --45. DSL de Mexico S.A. de m --46. staffing foreign expansion: renstch enters Poland --47. Mabuchi motor co., ltd.
700 _92963
_aMorrison, Allen J.
700 _92965
_aInkpen, Andrew C.
700 _92966
_aRosenzweig, Philip M.
942 _2ddc
_cBC