000 00859nam a22002417a 4500
001 7050
003 OSt
005 20241221164328.0
008 170801b xxu||||| |||| 00| 0 eng d
020 _a978-971-014-385-6
040 _cUM Bansalan College LIC
082 _aBFil. 658.8
_bG954p
100 _95433
_aGuillao, Nolan
245 _aPrinciples of marketing:
_bSimplified approach for students/
_cby Nolan Guillao
260 _aBulacan City:
_bSt. Andrew Publishing House,
_cc2015
300 _aiii, 144p.
_bill.,
_c26.3cm.
362 _ac2015
500 _aIncludes references.
505 _aUnit I. -- Introduction to marketing -- II. Marketing segmentation -- III. Market information system -- IV. Product -- V. Price -- VI. Place -- VII. Promotion.
650 0 _aMarketing
_94371
700 _95434
_aFernandez-Cabading, Wendy
942 _2ddc
_cBFI
999 _c3403
_d3403