000 nam a22 7a 4500
999 _c5718
_d5718
003 OSt
005 20180226172942.0
008 180215b xxu||||| |||| 00| 0 eng d
040 _cUM Bansalan College LIC
082 _aBT/M56l/2015
100 _97446
_aMesa, Michael T.
245 _aThe level of effectiveness of online advertising as perceived by UM financial management students /
_cby Michael T. Mesa, Jamaica S. Pingaron, Michelle C. Sab-a.
260 _a--Tagum City:
_bUM Tagum College,
_cc2017.
300 _ai, 33p. :
_bill, ;
_c28cm.
520 3 _aSub-Problems 1. What is the respondents level of effectiveness in term of: Cognitive, affective, conative? 2. Is there a significant difference on the level of effectiveness of online advertising of the respondents when analyzed according to: Year level and Gender?
700 _97447
_aPingaron, Jamaica S.
700 _97448
_aSab-a, Michelle C.
942 _2ddc
_cBT