000 00922nam a22002297a 4500
999 _c86
_d86
001 1925
003 OSt
005 20191028143053.0
008 160825b xxu||||| |||| 00| 0 eng d
020 _a0-538-85281-X
040 _cUM Bansalan College LIC
082 _25th edition
_aBCir. 658 .848
_bJ199i 1996
100 _9213
_aJain, Subhash C.
245 _aInternational marketing management/
_cby Subhash C. Jain.
250 _a--5th edition.
260 _a--U.S.A.:
_bSouth-western College Publishing,
_cc1996.
300 _axv, 792p.
_bill.;
_c23cm.
500 _aInclude indexes
505 _aPart one. Framework of international marketing --Two. The field of international business --Three. Environmental factors affecting international marketing --Four. Perspectives of international markets --Five. International marketing decisions --Six. Planning and control.
650 0 _9200
_aMarketing.
942 _2ddc
_cBC