000 | 00922nam a22002297a 4500 | ||
---|---|---|---|
999 |
_c86 _d86 |
||
001 | 1925 | ||
003 | OSt | ||
005 | 20191028143053.0 | ||
008 | 160825b xxu||||| |||| 00| 0 eng d | ||
020 | _a0-538-85281-X | ||
040 | _cUM Bansalan College LIC | ||
082 |
_25th edition _aBCir. 658 .848 _bJ199i 1996 |
||
100 |
_9213 _aJain, Subhash C. |
||
245 |
_aInternational marketing management/ _cby Subhash C. Jain. |
||
250 | _a--5th edition. | ||
260 |
_a--U.S.A.: _bSouth-western College Publishing, _cc1996. |
||
300 |
_axv, 792p. _bill.; _c23cm. |
||
500 | _aInclude indexes | ||
505 | _aPart one. Framework of international marketing --Two. The field of international business --Three. Environmental factors affecting international marketing --Four. Perspectives of international markets --Five. International marketing decisions --Six. Planning and control. | ||
650 | 0 |
_9200 _aMarketing. |
|
942 |
_2ddc _cBC |