Business to business marketing:
Hunter, Victor L.
Business to business marketing: Creating a community of customers/ by Victor L. Hunter - Illinois: NTC Business Books c1997. - xviii, 326p.: 22.5cm.
Include index
1. A New Marketing Vision --2. The Economics of Community --3. Determining External Service Values--4. Communicating With Your Costumer --5. The Database As a Marketing Tool --6. Creating The Costumers Community Center --7. Retaining And Cultivating Existing Costumers --8. Acquiring New Customers --9. Leadership And The New Customers Community.
0-8442-3230-0
BCir. 658.48 / H916b 1997
Business to business marketing: Creating a community of customers/ by Victor L. Hunter - Illinois: NTC Business Books c1997. - xviii, 326p.: 22.5cm.
Include index
1. A New Marketing Vision --2. The Economics of Community --3. Determining External Service Values--4. Communicating With Your Costumer --5. The Database As a Marketing Tool --6. Creating The Costumers Community Center --7. Retaining And Cultivating Existing Costumers --8. Acquiring New Customers --9. Leadership And The New Customers Community.
0-8442-3230-0
BCir. 658.48 / H916b 1997