Business to business marketing: (Record no. 1687)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00945nam a22002057a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1544 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191028150641.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 161026b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-8442-3230-0 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UM Bansalan College LIC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | BCir. 658.48 |
| Item number | H916b 1997 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 2477 |
| Personal name | Hunter, Victor L. |
| 245 ## - TITLE STATEMENT | |
| Title | Business to business marketing: |
| Remainder of title | Creating a community of customers/ |
| Statement of responsibility, etc. | by Victor L. Hunter |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | --Illinois: |
| Name of publisher, distributor, etc. | NTC Business Books |
| Date of publication, distribution, etc. | c1997. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 326p.: |
| Dimensions | 22.5cm. |
| 500 ## - GENERAL NOTE | |
| General note | Include index |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1. A New Marketing Vision --2. The Economics of Community --3. Determining External Service Values--4. Communicating With Your Costumer --5. The Database As a Marketing Tool --6. Creating The Costumers Community Center --7. Retaining And Cultivating Existing Costumers --8. Acquiring New Customers --9. Leadership And The New Customers Community. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Bansalan Circulation1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | UM Bansalan College LIC | 10/26/2016 | 1544 | BCir. 658.84 H916b 1997 | 1544 | 06/24/2021 | 10/26/2016 | Bansalan Circulation1 |