Internet marketing : (Record no. 11010)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01172nam a22002537a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260113163624.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | a||||dr|||| 001 0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250818t |||||||dr|||| 001 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UM Bansalan College LIC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | BCir. 658.84 |
| Item number | M589i |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mike, Adam, author |
| 9 (RLIN) | 18014 |
| 245 ## - TITLE STATEMENT | |
| Title | Internet marketing : |
| Remainder of title | History, concept and strategies / |
| Statement of responsibility, etc. | by Adam Mike |
| 250 ## - EDITION STATEMENT | |
| Edition statement | First edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Random Publications LLP, |
| Date of publication, distribution, etc. | c2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | v, 324 pages : |
| Dimensions | 22 centimeters |
| 336 ## - CONTENT TYPE | |
| Content type term | rdacontent |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Contents: 1. Integrated Marketing Communications.-- 2. Market Analysis and Competitor Analysis.-- 3. Research Methodologies.-- 4. Survey and Measuring Purchase Behaviour.-- 5. Survey of Consumption Expenditure.-- 6. Securing E-Commerce: A Systematic Approach.-- 7. Electronic Commerce for Small to Medium Sized.-- 8. Promotion: Integrated Marketing Communication.-- 9. The Risks and Rewards of Electronic Commerce. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing |
| 9 (RLIN) | 12032 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Electronic commerce |
| 9 (RLIN) | 12031 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Bansalan Circulation1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | UM Bansalan College LIC | 08/18/2025 | BCir. 658.84 M589i 2024 | 9706 | 08/18/2025 | 08/18/2025 | Bansalan Circulation1 |