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Sales management : Analysis and decision making / by Thomas N. Ingram, Raymond W. LaForge, Ramon A. Avila, Charles H. Schwepker, Jr., and Michael R. Williams
Material type:
TextPublication details: New York : Routledge, c2024Edition: Eleventh editionDescription: xviii, 350 pages : color illustrations ; 25 centimetersContent type: - rdacontent
- 978-1-03-242635-8
- BCir. 658.8/1 Sa326 Eleventh edition
Contents:
1. Describing the personal selling function. -- 2. Defining the strategic role of the sales function. -- 3. Developing the salesforce. -- 4. Directing the salesforce. -- 5. Determining the salesforce effectiveness and performance.
| Item type | Home library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Bansalan Circulation1 | UM Bansalan College LIC | BCir. 658.8/1 Sa326 2024 (Browse shelf(Opens below)) | Available | 9382 |
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| BCir. 658.7 Su768 2024 Supply chain logistics management / | BCir. 658.72 F391t 1995 Total quality in purchasing and supplier management/ | BCir. 658.73 K452s 2007 Strategic product creation/ | BCir. 658.8/1 Sa326 2024 Sales management : Analysis and decision making / | BCir. 658.8/342 St437e 2023 Essentials of consumer behavior : An applied approach / | BCir. 658.8 B669m 1995 Marketing/ | BCir. 658.8 B669m 1995 Marketing/ |
Includes index.
1. Describing the personal selling function. -- 2. Defining the strategic role of the sales function. -- 3. Developing the salesforce. -- 4. Directing the salesforce. -- 5. Determining the salesforce effectiveness and performance.
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