Introduction to mass communications/ by Warren K. Agee, Philip H. Ault and Edwin Emery

By:

Agee, Warren K

Contributor(s):

Material type: Text

TextPublication details: --U.S.A: LONGMAN, c1997.Edition: --12th edDescription: xviii, 574p.: ill.; 23cmISBN:

0-673-98082-0

DDC classification:

--Twelfth ed. BCir. 302.23 Ag3i 1997

Contents:

Part 1. The media's crucial role --2. The print media --3. Radio and popular music --4. The visual electronic and film media --5. The persuasive professions --6. Communications worldwide.

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Holdings
Item type	Home library	Call number	Copy number	Status	Date due	Barcode
Bansalan Circulation1	UM Bansalan College LIC	BCir. 302.23 Ag3i 1997 (Browse shelf(Opens below))	c.1	Available		2134
Bansalan Circulation1	UM Bansalan College LIC	BCir. 302.23 Ag3i 1997 (Browse shelf(Opens below))	c.2	Available		2135

Includes appendix, bibliography and index.

Part 1. The media's crucial role --2. The print media --3. Radio and popular music --4. The visual electronic and film media --5. The persuasive professions --6. Communications worldwide.

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