International business: The new realities/ by S. Tamer Cavusgil
Material type:
Computer filePublication details: Boston: Pearson Education Ltd., c2017.Edition: 4th edDescription: 544 pISBN: - ISBN-10: 1-292-15283-4
- BMVE 658.049 C31 4th ed.
Contents:
Part 1: Foundation concepts.-- Part 2: The Environment of International Business.-- Part 3: Strategy and Opportunity Assessment.-- Part 4: Entering and Working in International Markets.-- Part 5: Functional Area Excellence.
| Item type | Home library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Bansalan Multimedia Eresources | UM Bansalan College LIC | BMVE 658.049 C31i 2017 (Browse shelf(Opens below)) | c.1 | Available | 88889185 | ||
| Bansalan Multimedia Eresources | UM Bansalan College LIC | BMVE 658.049 C31i 2017 (Browse shelf(Opens below)) | c.2 | Available | 88889186 |
Includes glossary and indexes
Part 1: Foundation concepts.-- Part 2: The Environment of International Business.-- Part 3: Strategy and Opportunity Assessment.-- Part 4: Entering and Working in International Markets.-- Part 5: Functional Area Excellence.
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