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Public relations for dummies / by Eric Yaverbaum

By: Material type: TextSeries: Learning Made EasyPublication details: Hoboken, New Jersey : John Wiley & Sons, Inc., c2025Edition: Third editionDescription: xvi, 364 pages ; 22 centimetersContent type:
  • rdacontent
ISBN:
  • 978-1-394-28487-0
Subject(s): DDC classification:
  • BCir. 659.2 Y28p
Contents:
Contents: 1. What It Is, How It Works.-- 2. Brainstorming and Thinking Creatively.-- 3. Putting the PR Wheels in Motion.-- 4. Choosing the Right Medium for Your Message.-- 5. Creating Buzz.-- 6. The Part of Tens.
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Bansalan Circulation1 UM Bansalan College LIC BCir. 659.2 Y28p 2025 (Browse shelf(Opens below)) Available 9760

Includes index.

Contents: 1. What It Is, How It Works.-- 2. Brainstorming and Thinking Creatively.-- 3. Putting the PR Wheels in Motion.-- 4. Choosing the Right Medium for Your Message.-- 5. Creating Buzz.-- 6. The Part of Tens.

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