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The level of effectiveness of online advertising as perceived by UM financial management students / by Michael T. Mesa, Jamaica S. Pingaron, Michelle C. Sab-a.

By:

Mesa, Michael T

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Material type: Text

TextPublication details: --Tagum City: UM Tagum College, c2017.Description: i, 33p. : ill, ; 28cmDDC classification:

BT/M56l/2015

Abstract: Sub-Problems 1. What is the respondents level of effectiveness in term of: Cognitive, affective, conative? 2. Is there a significant difference on the level of effectiveness of online advertising of the respondents when analyzed according to: Year level and Gender?

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Holdings
Item type	Home library	Call number	Status	Date due	Barcode
Bansalan Thesis	UM Bansalan College LIC	BT/M56l/2015 (Browse shelf(Opens below))	Not For Loan		BT0298

Sub-Problems
1. What is the respondents level of effectiveness in term of: Cognitive, affective, conative?
2. Is there a significant difference on the level of effectiveness of online advertising of the respondents when analyzed according to: Year level and Gender?

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