International business management / by Rexcel Lagare

By:

Lagare, Rexcel, author

Material type: Text

TextPublication details: Burlington, Ontario : Toronto Academic Press, c2024Description: ix, 256 pages : illustrations ; 25 centimeetrsContent type:

rdacontent

ISBN:

978-177469-728-3

Subject(s):

Business - Management

DDC classification:

BCir. 658 Si381i

Contents:

1. International business: concept, definition, and characteristics. -- 2. Theories of international trade. -- 3. International business environment. -- 4. Entry strategies in international marketing. -- 5. Foreign direct investment. -- 6. Mncs in international business. -- 7. Marketing research in international business.

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Holdings
Item type	Home library	Call number	Status	Date due	Barcode
Bansalan Circulation1	UM Bansalan College LIC	BCir. 658 Si381i 2024 (Browse shelf(Opens below))	Available		9292

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Previous	BCir. 658.15'99 B730t 2010 Treasury management:	BCir. 658.4'06 G131d 2002 Designing dynamic organizations: A hand-on guide for leaders at all levels/	BCir. 658 Se695 2024 Services marketing : Integrating customer focus across the firm /	BCir. 658 Si381i 2024 International business management /	BCir. 658.049 C89m 1999 Multinational management:	BCir. 658.049 C89m 1999 Multinational management:	BCir. 658.05 M22m 2004 Management information systems/	Next

Includes bibliographical references and index.

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