Elements of marketing/ Ruby F. Alminar

By:

Alminar. Ruby F

Material type: Text

TextPublication details: Manila : National Bookstore, c1994Edition: Revised editionDescription: xvi, 228 pages illus. 21.9 cmISBN:

971-08-5761-4

DDC classification:

BFil. 658.8 Al6e

Contents:

Contents 1. -- The marketing system -- 2. The product -- 3. Pricing objectives and price determination -- 4. Channels of distribution -- 5. Physical distribution system -- 6. Promotional mix -- 7. Consumer education within the Philippine context -- 8. Consumers cooperatives .

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Home library	Call number	Copy number	Status	Barcode
Bansalan Filipiniana1	UM Bansalan College LIC	BFil. 658.8 Al6e 1994 (Browse shelf(Opens below))	c.5	Available	4060
Bansalan Filipiniana1	UM Bansalan College LIC	BFil. 658.8 Al6e 1994 (Browse shelf(Opens below))	c.1	Available	4056
Bansalan Filipiniana1	UM Bansalan College LIC	BFil. 658.8 Al6e 1994 (Browse shelf(Opens below))	c.2	Available	4057
Bansalan Filipiniana1	UM Bansalan College LIC	BFil. 658.8 Al6e 1994 (Browse shelf(Opens below))	c.3	Available	4058
Bansalan Filipiniana1	UM Bansalan College LIC	BFil. 658.8 Al6e1994 (Browse shelf(Opens below))	c.4	Available	4059

Browsing UM Bansalan College LIC shelves Close shelf browser (Hides shelf browser)

Previous								Next
Previous	BFil. 658.8 Al6e 1994 Elements of marketing/	BFil. 658.8 Al6e 1994 Elements of marketing/	BFil. 658.8 Al6e 1994 Elements of marketing/	BFil. 658.8 Al6e1994 Elements of marketing/	BFil. 658.8 B183m 2014 Marketing basics: A modular approach /	BFil. 658.8 B183m 2014 Marketing basics: A modular approach /	BFil. 658.8 B183m 2014 Marketing basics: A modular approach /	Next

Include bibliography

There are no comments on this title.

to post a comment.