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1.
Managing the big sale: A relationship approach to marketing strategies, tactics and selling/ by John V. Crosby. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Illinois: NTC Business Books c1996
Availability: Items available for loan: UM Bansalan College LIC (2)Call number: BCir. 658.85 C883m 1996, ...

2.
How to develop successful new products/ by Jerry Patrick by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Illinois: NTC Business Books c1997
Availability: Items available for loan: UM Bansalan College LIC (1)Call number: BCir. 658.5'75 P275h 1997.

3.
Category management: Positioning your organization to win/ by John D. Costello. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Chicago: NTC Business Books , c1996
Availability: Items available for loan: UM Bansalan College LIC (1)Call number: BCir. 658.8 C28 1996.

4.
State of the art marketing research/ by A.B. Blankenship, George Edward Breen and Alan Dutka. by
Edition: --Second edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Chicago: NTC Business Books, c1998
Availability: Items available for loan: UM Bansalan College LIC (1)Call number: BCir. 658.8'3 B611s 1998.

5.
The brand marketing book: Creating, managing, and extending the value of your brand/ by Joe Marconi by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: -United states of America: NTC Business Books, c2000
Availability: Items available for loan: UM Bansalan College LIC (1)Call number: BCir.658.827 M333b 1999.

6.
Business to business marketing: Creating a community of customers/ by Victor L. Hunter by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Illinois: NTC Business Books c1997
Availability: Items available for loan: UM Bansalan College LIC (1)Call number: BCir. 658.84 H916b 1997.

7.
Green marketing: Challenges & opportunities for the new marketing/ by Jacquelyn A. Ottman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Illinois: NTC Business Books, c1993
Availability: Items available for loan: UM Bansalan College LIC (1)Call number: BCir. 658.802 Ot86 1993.

8.
Creative strategy in direct marketing/ by Susan K. Jones. by
Edition: --Second Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Illinois: NTC Business Books, c1997
Availability: Items available for loan: UM Bansalan College LIC (1)Call number: BCir. 658.8'4 J710c 1997.

9.
Buying creative services/ by Bobbi Balderman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Illinois: NTC Business Books, c1995
Availability: Items available for loan: UM Bansalan College LIC (1)Call number: BCir. 659.10297 B192b 1995.

10.
The practical executive and workforce diversity/ by William Sonnenschein by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Illinois: NTC Business Books c1997
Availability: Items available for loan: UM Bansalan College LIC (2)Call number: BCir. 658.3041 So592 1997, ...

11.
Leveraging the corporate brand/ by James R.Gregory, and Jack G. Wiechmann. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --Illinois: NTC Business Books, c1997
Availability: Items available for loan: UM Bansalan College LIC (1)Call number: BCir. 658.827 G862l 1997.

12.
AMA handbook for managing business to business marketing communications / by Nicholas J. De Bonis and Roger S. Peterson by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : NTC Business Books, c1995
Availability: Items available for reference: UM Bansalan College LIC: Not for loan (1)Call number: BRef. 658.8 D352a 1992.

13.
AMA handbook for customer satisfaction/ by Alan Dutka by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Illinois, USA : NTC Business Books, c1995
Availability: Items available for reference: UM Bansalan College LIC: Not for loan (1)Call number: BRef. 658.812 D952a 1995.

14.
Handbook for practical letter writing/ by Sue L. Baugh by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: --USA: NTC Business Books, c1991
Availability: Items available for reference: UM Bansalan College LIC: Not for loan (1)Call number: BRef. 806.6 B326h 1991.

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